FADE 2 GREY

Fade 2 Grey is a groundbreaking new solo art exhibition by artist Adrian Loving. His works explore androgyny, gender roles, fashion and the sensationalism of style in 80’s pop music. Included in this show is an installation of rare album covers from the late 1970’s through the mid 80’s from Loving’s personal collection. Themes of New Wave, Punk, Electro Boogie, New Romantic, Sexy Robots, Hair Bands and Jheri Curl Funk all play out through the identity of the artists presented on each album. The primary focus of the exhibition will be a series of six video art installations that will explore the aesthetic tension of duality in the visual identity of select musicians including: Patti Smith, David Bowie, Grace Jones, Sylvester, Boy George and Prince -  all artists who have made an enduring statement in their musical careers through the use of androgyny.

These short videos will be Loving’s aesthetic response to his impression of that duality and content of the musicians work. Each video contains a mix of sound, photography, video, text, pattern and rich color. Adrian’s artistic goal is to tap into the unique essence, social power and flamboyance of how androgyny is played out in each musician.  The viewer is challenged to make his/her own opinions about sexuality, gender and artistry as it relates to these legendary musical figures and confront western society’s rigid constructs and viewpoints about gender.


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Broadcast Unsafe:

An Audio / Video Art Installation presented
at (e)merge Art Fair 2012, Washington, DC

About the Project: Inspiration

These works explore the transition between the analog audio/visual material culture of the 1970s and 1980s and the modern digital world of today. Most media that appeared on tapes, vinyl records, reel-to-reels, boom boxes, VHS-beta players and cathode ray television sets had a distinctive texture, feel and "static" in their projection of sound, color, tone and image. This particular static or "interference" is what I am most interested in presenting as a "beautiful accident" and a creative tone for the work.  It is the "syntax" of error between what is considered "broadcast-safe,"that has its own beauty and importance. The video mixing process is used as a creative technique which involves using layering, transparency, movement and composition for a more dynamic impression.

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Video Installation Tryptich, (5 In the series, including The Meeting and Eye Lazer Scanner), 2012